Drake Net Worth 2025: How He Built a $250 Million Fortune Through Music, Business & Real Estate

Last updated: May 9, 2025

From topping global music charts to flying in his own custom Boeing 767, Drake’s rise to mega-wealth is anything but ordinary. The Canadian rapper, singer, and entrepreneur, now 38, is best known for smash hits like Hotline Bling, his record-breaking Billboard milestones, and game-changing albums such as Take Care and Views. With Grammy wins and business ventures under his belt, Drake has become more than just a music icon — he’s a mogul.

As of 2025, Drake’s net worth is estimated at a staggering $250 million — but that’s just the headline. His fortune is built on more than music alone.

From recent buzz around his Beverly Hills estate to his stake in tech and cannabis startups, Drake continues to dominate headlines and bank balances.

This article will summarize the full picture of Drake’s net worth in 2025, including his music income, film and TV work, business ventures, luxury assets, career milestones, and fun facts you might not expect.

Drake’s Net Worth in 2025

As of 2025, Drake’s net worth is estimated at $250 million, according to Celebrity Net Worth and Parade. This marks a steady climb from previous years, fueled by diverse income streams ranging from music and touring to lucrative business ventures and luxury real estate investments.

Estimated Net Worth Over the Years

YearEstimated Net WorthKey Factors Influencing Growth
2019$150 millionScorpion tour success, Apple Music deal
2020$180 millionContinued streaming dominance, endorsements
2021$200 millionBillboard Artist of the Decade, NOCTA/Nike
2023$230 millionReal estate expansion, DreamCrew success
2025$250 millionInvestment growth, Air Drake, brand deals

Drake Net Worth
Picture: Instagram

Contributors to Drake’s Wealth

Music Sales & Streaming: With billions of streams on Spotify and Apple Music, Drake consistently earns millions annually from his catalog. His 2023–2024 releases also charted globally.

Touring Revenue: High-grossing world tours, including VIP experiences and merchandise, remain a significant source of income.

Business Ventures: Ownership in production company DreamCrew (Euphoria, Top Boy), equity in 100 Thieves (esports), and investments in cannabis (Bullrider) and fintech (Aspiration, MoonPay).

Endorsements: Major partnerships with Apple Music, Jordan Brand, Sprite, and more have contributed tens of millions to his earnings.

Luxury Assets: His Toronto mansion (“The Embassy”) and Beverly Hills estate are valued in the tens of millions, while Air Drake alone is worth around $185 million — all contributing to his perceived net worth and asset base.

“Drake has built one of the most diversified income portfolios in the music industry, spanning royalties, brand equity, and real estate.”
Zack O’Malley Greenburg, Senior Editor, Forbes

How Drake Makes Money

Drake’s income streams are as diverse as his talents. While he initially rose to fame through acting and music, his fortune in 2025 stems from a smart blend of entertainment, business, and brand leverage. Here’s a breakdown of how Drake earns his millions:

Film and TV Salaries

Drake’s entertainment career began on the teen series Degrassi: The Next Generation, where he earned approximately $50,000 per year during his early acting days. Though modest, it laid the foundation for his media career.

In recent years, Drake has earned far more behind the scenes. As co-founder of DreamCrew, his production company has played a key role in hit shows like Euphoria (HBO) and Top Boy (Netflix). While exact salary figures aren’t public, executive producers on top-tier shows can earn from $100,000 to $500,000 per episode, plus backend points — potentially contributing millions annually to his income.

Endorsements and Brand Partnerships

Drake has secured several high-profile endorsements deals that have added tens of millions to his bottom line:

Apple Music: In 2015, Drake signed an exclusive deal reportedly worth $19 million, helping Apple launch its streaming service.

Nike’s Jordan Brand: His collaboration under the “NOCTA” label includes sneakers and apparel, with consistent product sell-outs.

Sprite, Bacardi, Kodak: These earlier endorsements helped build his commercial presence, each bringing in an estimated six to seven figures.

These ongoing partnerships contribute an estimated $10–15 million annually to his net worth through royalties, campaign appearances, and product lines.

Investments and Business Ventures

Drake has proven to be a savvy investor, backing a wide range of ventures:

100 Thieves: A stake in this billion-dollar esports and apparel company positions Drake in the fast-growing gaming space.

Bullrider: A cannabis wellness brand based in Canada, where Drake is a stakeholder and brand ambassador.

Aspiration & MoonPay: Investments in sustainable banking and cryptocurrency show his expansion into tech and fintech.

Though financial returns are private, industry experts suggest these holdings could be worth $25–40 million combined, depending on equity and valuations.

He also owns OVO (October’s Very Own), a lifestyle brand encompassing clothing, a music label, and annual events like OVO Fest, all generating substantial recurring revenue.

Other Income Sources

Streaming & Royalties: With over 80 billion streams, Drake earns tens of millions from platforms like Spotify and Apple Music. He reportedly earns $0.003–$0.005 per stream, translating to over $30 million in annual streaming revenue alone.

Touring: Drake’s tours are massive money-makers. His 2018 “Aubrey & the Three Migos” tour grossed over $100 million, and his recent tours have similar box-office numbers.

Merchandise Sales: Tied to his music and NOCTA brand, these bring in significant supplementary income, especially during tours and product drops.

“Between streaming and touring, Drake’s annual music income can rival that of a small tech startup.”
Rebecca Harris, Entertainment Finance Analyst

Visual timeline of Drake’s music career milestones from Degrassi to global superstardom
Picture: Instagram

Drake Career Timeline

Early Life & Career Beginnings

1986 – Born Aubrey Drake Graham on October 24 in Toronto, Canada.

2001 – Cast as Jimmy Brooks in Degrassi: The Next Generation, marking his debut in television.

2006 – Released his first mixtape Room for Improvement, launching his music career independently.

Breakthrough & Rise to Fame

2009 – Signs with Lil Wayne’s Young Money Entertainment after releasing acclaimed mixtape So Far Gone.

2010 – Releases debut studio album Thank Me Later, which debuts at #1 on the Billboard 200.

2011 – Drops Take Care, wins first Grammy Award for Best Rap Album.

2013 – Releases Nothing Was the Same; further solidifies chart dominance and global popularity.

Financial & Industry Milestones

2015 – Signs $19 million deal with Apple Music, becoming a streaming icon.

2016 – Releases Views, featuring One Dance, his first #1 Billboard Hot 100 single; album goes 6x Platinum.

2017 – Named the world’s most streamed artist on Spotify.

2018 – “Aubrey & the Three Migos” Tour grosses over $100 million.

2019 – Launches OVO Sound Radio, solidifying his brand beyond music.

Major Awards & Global Recognition

2021 – Named Artist of the Decade at Billboard Music Awards.

2022 – Wins 5 Billboard Music Awards, adds to record 29 total wins.

2023 – Becomes artist with the most top 10 hits (80) and most charted songs (358) on Billboard Hot 100.

Business Expansion & Real Estate

2022 – Purchases $75 million Beverly Hills estate.

2023 – Investments grow in 100 Thieves, Bullrider, and MoonPay.

2024 – Launches new NOCTA collaborations with Nike, further boosting brand value.

Recent Projects (2024–2025)

2024 – Executive produces new season of Top Boy and expands DreamCrew’s production portfolio.

2025 – Net worth reaches $250 million, driven by streaming, brand deals, and investments.

2025 – His Toronto estate “The Embassy” and private jet Air Drake continue to symbolize his luxury lifestyle.

“Drake didn’t just dominate the charts — he redefined what it means to be a global artist with local roots.”
Chris Willman, Music Critic

Drake’s Assets and Luxury Lifestyle

Drake is not only known for his music and business acumen — he also lives a life of opulence that reflects his $250 million net worth. From sprawling mansions to custom jets and diamond-encrusted jewelry, his lifestyle is a blend of elite taste and bold statement-making.

Real Estate Holdings

The Embassy – Toronto, Canada

  • Location: Bridle Path, Toronto’s most exclusive neighborhood
  • Estimated Value: $100 million
  • Features: 50,000 sq. ft., NBA regulation-size basketball court, marble-clad interiors, 3,200 sq. ft. master bedroom, and a 21-square-foot pyramidal skylight.
  • This mansion, designed by Canadian architect Ferris Rafauli, is a social media sensation and a symbol of Drake’s taste for grandeur.

Beverly Hills Estate – California, USA

  • Purchase Price: $75 million (acquired in 2022)
  • Specs: 25,000 sq. ft., 10 bedrooms, 22 bathrooms, tennis court, 11-car garage
  • In 2025, the home was listed for rent at $250,000/month amid ongoing buzz related to his feud with Kendrick Lamar.

Air Drake – Private Jet

  • Model: Custom Boeing 767
  • Estimated Value: $185 million
  • Features: Plush leather seating, full kitchen, living area, gold accents, and “Air Drake” branding on the fuselage.
  • Gifted by Cargojet but customized to Drake’s exact specifications, it’s a flying palace that’s frequently used for both business and touring.

Exotic Car Collection

Drake’s garage is filled with rare and ultra-luxury vehicles, often customized:

  • Ferrari LaFerrari – Est. $3 million
  • Rolls-Royce Phantom & Cullinan – Multiple custom editions
  • Mercedes-Maybach G650 Landaulet – Ultra-rare SUV, ~$1.5 million
  • Bugatti Veyron Sang Noir – Discontinued model, est. $2.5 million
  • Most vehicles feature custom OVO (October’s Very Own) branding or exclusive finishes.

Jewelry & Watches

  • Known for extravagant pieces, including a $1 million heart-shaped diamond necklace.
  • Owns several custom OVO owl pendants, some valued at over $500,000.
  • Watch collection includes Richard Mille, Patek Philippe, and diamond-encrusted Rolex models.

Fashion & Lifestyle

  • OVO Clothing Line: High-end streetwear brand with global recognition and flagship stores in Toronto, LA, and London.
  • Frequent collaborations with Nike’s Jordan Brand through NOCTA — a hybrid of performance and lifestyle fashion.
  • Regularly seen in designer labels like Tom Ford, Chrome Hearts, and Dior.

Unusual or Unique Purchases

  • Hermès Birkin Bag Collection: Not for himself — reportedly collecting for his future wife.
  • Luxury Mattresses: Sleeps on a Grand Vividus mattress by Hästens, valued at $395,000.
  • Scented Museum Art & KAWS Figures: A known collector of high-end contemporary art and sculptures.

“Drake’s Toronto mansion is less a home and more a monument to ambition — designed to outlast trends and even generations.”
Natalie Robehmed, Real Estate & Luxury Markets Writer

Drake standing beside Sophie Brussaux, smiling with their son Adonis between them during a public appearance.
Drake and Sophie Brussaux with Adonis

Drake’s Personal Life

Born Aubrey Drake Graham on October 24, 1986, in Toronto, Canada, Drake is 38 years old as of 2025. His early life played a significant role in shaping his resilient and business-minded persona.

Family and Upbringing

Drake was raised by his mother, Sandi Graham, a Jewish-Canadian educator, after his parents divorced when he was five. His father, Dennis Graham, is an African-American drummer from Memphis who worked with legendary musician Jerry Lee Lewis. The duality of his upbringing — Jewish heritage and African-American musical roots — gave Drake a unique cultural identity that later influenced both his artistry and branding.

Growing up in Toronto’s Forest Hill neighborhood, Drake experienced both privilege and adversity. His mother supported him on a modest teacher’s salary, which contrasts with his later rise to extraordinary wealth — a narrative often reflected in his lyrics.

Education and Early Ambitions

Drake attended Forest Hill Collegiate Institute, where he began acting. He later dropped out to pursue his entertainment career full-time but eventually earned his high school diploma in 2012. His early decision to leave school for Degrassi and then music was a financial risk that ultimately paid off in multimillion-dollar returns.

Notable Relationships

Drake has been linked to several high-profile women, including Rihanna, Jennifer Lopez, and Serena Williams, although none of these relationships have led to marriage. He is known to be private about his romantic life.

He has one son, Adonis Graham, born in 2017 with French artist Sophie Brussaux. Fatherhood has influenced both his personal decisions and financial choices — including building legacy-focused wealth like art collections and brand investments.

Lifestyle and Habits

Drake is known for his late-night studio sessions, love of basketball, and affinity for luxury — all of which play into his public image. However, he balances extravagance with calculated investments in real estate, fashion, and tech.

Philanthropy and Community Involvement

Drake has a long history of philanthropic giving, much of it documented in his music and public acts:

“God’s Plan” music video (2018): Gave away nearly $1 million to strangers, families, and institutions.

Scholarships & Donations: Supports education-focused initiatives and community development in both Canada and the U.S.

OVO Foundation: His nonprofit arm supports youth and underserved communities in Toronto and beyond.

“I’m building something that’s not just for me — it’s for my son, for my city, for my future.”
Drake

Fun Facts About Drake

He collects Hermès Birkin bags — for his future wife: Drake has spent tens of thousands (if not more) stockpiling luxury purses… just in case.

Air Drake was technically a gift: Cargojet gave him the Boeing 767 in a promotional deal — he just customized it into a flying mansion.

He once bought a $400,000 mattress: Drake sleeps on a handcrafted Grand Vividus by Hästens — one of the most expensive beds in the world.

He voiced a woolly mammoth in Ice Age: Continental Drift: Yep, even animated movies are on his résumé.

He makes more money from streaming than touring (most years): With over 80 billion streams, his passive income from music rivals — and sometimes beats — his concert earnings.

Net Worth Comparison Table

CelebrityProfessionNet Worth (2025)
DrakeRapper, Entrepreneur, Producer$250 million
Kanye WestRapper, Fashion Designer$400 million
Travis ScottRapper, Producer, Brand Partner$80 million
Jay-ZRapper, Business Mogul$2.5 billion
Post MaloneRapper, Singer, Investor$50 million

FAQs

What is Drake’s net worth in 2025?

Drake’s net worth in 2025 is estimated at $250 million, earned through music, touring, business ventures, endorsements, and real estate.

How does Drake make most of his money?

Drake earns primarily from music streaming, concert tours, and endorsement deals with brands like Nike and Apple Music, as well as from investments in cannabis, tech, and entertainment.

Where does Drake live in 2025?

Drake resides in “The Embassy”, his $100 million mansion in Toronto, and owns a $75 million estate in Beverly Hills, which he listed for rent in 2025.

Is Drake in a relationship?

As of 2025, Drake is not publicly in a confirmed relationship. He co-parents his son, Adonis, with artist Sophie Brussaux.

What brands has Drake endorsed?

Drake has endorsed Apple Music, Nike’s Jordan Brand, Sprite, and Kodak, contributing millions to his overall wealth.

How much does Drake earn from music and streaming?

Drake reportedly earns $30–40 million annually from music, with over 80 billion streams contributing to massive royalty payouts across platforms like Spotify and Apple Music.

Conclusion

Drake’s journey from Toronto teen actor to global music mogul is nothing short of extraordinary. With a net worth of $250 million in 2025, he stands as one of the most successful entertainers of his generation — blending hit records, strategic investments, and high-profile endorsements into a financial empire.

From his chart-topping albums and sold-out tours to luxury real estate and a custom private jet, Drake’s wealth reflects not just talent, but vision. As he continues to expand DreamCrew, collaborate with global brands, and invest in future-forward ventures, his net worth is poised to grow even further.

Explore more celebrity net worth profiles on our site to see how today’s biggest names are building their fortunes.

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Disclaimer: Net worth figures and income estimates in this article are based on publicly available sources, media reports, and industry averages. Actual values may differ.
Last updated: May 9, 2025