Kim Kardashian vs Rihanna: Who Has the Higher Net Worth in 2025?

In a world where fame and fortune intertwine, two global icons—Kim Kardashian and Rihanna—have proven that their success extends far beyond the spotlight of entertainment. Both women have leveraged their stardom to build powerful empires, becoming savvy business moguls in their own right. Kim Kardashian, once known for reality TV fame, has transformed herself into a multifaceted entrepreneur with ventures like SKIMS and KKW Beauty. Meanwhile, Rihanna, whose musical talent has captivated millions, has reshaped the fashion and beauty industries with her groundbreaking brands, Fenty Beauty and Savage X Fenty.

But in 2025, the big question is: who has the higher net worth? To understand Kim Kardashian’s $1.7 billion fortune and what’s driving it in 2025, here’s the full breakdown.

Is it Kim, with her established business empire and strategic investments, or Rihanna, whose diversity and inclusivity in business have disrupted multiple industries? As we dive into the numbers, the comparison might surprise you. Keep reading to find out which of these two icons reigns supreme in the world of wealth and influence.

The Rise to Stardom: How Kim Kardashian and Rihanna Built Their Empires

Kim Kardashian’s rise to fame began in the early 2000s, when she first appeared on the reality TV show Keeping Up with the Kardashians. Initially known as a socialite and friend to Paris Hilton, Kim quickly became the face of a new kind of celebrity: one who turned personal moments into public currency. But Kim didn’t stop there. She used her newfound visibility to launch KKW Beauty in 2017, a brand that focused on high-quality, accessible cosmetics. In 2019, she introduced SKIMS, a shapewear line that quickly became a billion-dollar business. What makes Kim’s story so compelling is her ability to transcend her TV persona, leveraging her brand to build lasting, profitable ventures.

Rihanna’s journey, on the other hand, was rooted in her undeniable musical talent. Since her debut album Music of the Sun in 2005, Rihanna captured global attention with hits like Umbrella and Diamonds. However, it wasn’t just her voice that set her apart—it was her vision. In 2017, she launched Fenty Beauty, a makeup line celebrated for its inclusivity, offering a wide range of shades for all skin tones. Soon after, she followed up with Savage X Fenty, a lingerie brand that challenged traditional beauty standards with a focus on body positivity and diversity. Rihanna’s ability to diversify her career beyond music into groundbreaking fashion and beauty ventures shows her entrepreneurial spirit, transforming her celebrity into a legacy that reshapes entire industries. Both women, while rooted in entertainment, have mastered the art of turning fame into empire-building.

If you’re curious how her fortune evolved, here’s a timeline of Kim Kardashian’s financial journey from 2007 to 2025.

Breaking Down Their Net Worth in 2025: A Side-by-Side Comparison

In 2025, Kim Kardashian’s estimated net worth is a staggering $1.7 billion. A significant portion of this wealth comes from her highly successful shapewear brand, SKIMS, which is valued at over $3 billion. Additionally, KKW Beauty remains a strong contributor, along with her lucrative investments in real estate and various tech ventures. Kim’s business acumen in branding and marketing continues to drive her financial growth, making her one of the wealthiest figures in entertainment.

Here’s a closer look at how SKIMS became a billion-dollar brand and what that means for Kim’s personal wealth.

On the other hand, Rihanna’s net worth in 2025 is estimated at $1.4 billion, with the bulk of her wealth stemming from Fenty Beauty, which revolutionized the beauty industry with its inclusivity. Savage X Fenty, her lingerie brand, is also a key player, alongside her ongoing music royalties and investments. Rihanna’s ability to blend music with successful business ventures has solidified her place among the world’s wealthiest.

While both women have built vast empires, Kim’s wealth is more rooted in fashion and personal branding, whereas Rihanna’s is driven by her impact in the beauty and fashion industries.

What Sets Kim Kardashian and Rihanna Apart in Business?

Kim Kardashian’s business savvy lies in her unparalleled ability to use her brand as a launchpad for lucrative ventures. From the moment she entered the beauty market with KKW Beauty, she understood that her massive social media presence was her most valuable asset. Kim didn’t just create a cosmetic line; she made her brand synonymous with glamour and aspiration. Her approach is all about tapping into cultural trends, leveraging her influence to sell not just products but lifestyles. With SKIMS, she revolutionized the shapewear market, focusing on inclusivity and comfort, while also creating a product that appeals to a wide range of body types. Her success can be attributed to how she merges her personal life with her business ventures, making her brand feel authentic, relatable, and aspirational all at once.

Rihanna, on the other hand, took a different route with her business ventures. When she launched Fenty Beauty in 2017, it wasn’t just another beauty brand—it was a bold statement about diversity and inclusivity. Rihanna’s dedication to offering a wide range of shades for every skin tone disrupted the beauty industry, which had historically overlooked people of color. Her approach was rooted in authenticity and empowerment, reflecting her desire to make women of all backgrounds feel seen and valued. With Savage X Fenty, she continued this focus on inclusivity, offering lingerie for all body types and challenging traditional beauty standards. Rihanna’s entrepreneurial mindset is driven by a desire to break boundaries, not just cash in on trends, which has allowed her to build a brand that speaks to values as much as it does to style.

Comparing Their Wealth to Industry Giants: Where Do They Stand?

When comparing Kim Kardashian’s wealth to other reality TV stars and social media moguls, she stands out as one of the wealthiest figures in her field. Her net worth far surpasses that of her sister Kylie Jenner, who made headlines with her beauty empire but faces scrutiny over her business practices. Kim also outshines Paris Hilton, another reality TV star-turned-entrepreneur, particularly in the realm of business acumen and brand diversification. While Hilton’s success remains largely in the realm of fashion and fragrances, Kim has expanded into multiple high-growth industries, cementing her position as a leading mogul in the entertainment and social media world.

On the music side, Rihanna’s wealth places her among the biggest names in the industry, rivaling powerhouses like Beyoncé and Jay-Z. While Beyoncé’s wealth primarily comes from her music career and partnerships, Rihanna’s fortune is largely fueled by her fashion and beauty ventures, which have revolutionized these industries. Compared to Jay-Z, who also diversified into business ventures like Tidal and Roc Nation, Rihanna has built a brand deeply rooted in inclusivity and empowerment, making her influence not just financial but cultural as well. Rihanna and Beyoncé, both highly influential, share an ability to shape industries, but Rihanna’s shift to fashion and beauty has allowed her to outpace most other musicians in wealth.

The Impact of Their Personal Lives on Their Net Worth

Kim Kardashian’s personal life has been a key driver of her business success. The public fascination with her relationships, particularly her marriages to high-profile figures like Kanye West, has kept her in the media spotlight. This constant visibility has fueled her brand, allowing her to market products and services that feel relatable yet aspirational. Her family, particularly her children and her role as a mother, has also added an emotional layer to her image, making her seem more approachable to her audience. The Kardashian brand, which is built on family dynamics, has created a synergy between her personal life and business ventures, boosting her credibility as a successful entrepreneur.

Rihanna’s personal life, too, has played a significant role in shaping her brand. Her relationship with rapper ASAP Rocky and her recent motherhood have humanized her in the eyes of her fans, making her even more relatable. Rihanna’s persona as a bold, independent woman aligns perfectly with her business philosophy of inclusivity and empowerment. By embracing her personal life publicly, she’s enhanced the emotional connection with her audience, allowing her to position herself not just as a celebrity but as a symbol of resilience and authenticity in both her music and business ventures. Her ability to balance both worlds has been key to her financial success.

Her properties aren’t just homes—they’re business assets. Explore Kim Kardashian’s luxury home portfolio and how it adds to her empire.

What’s Next for Kim Kardashian and Rihanna? A Look Ahead to 2030

Looking ahead to 2030, both Kim Kardashian and Rihanna are poised for continued growth. Kim’s influence in the fashion world will likely expand even further, with potential new product lines in wellness, tech, or sustainable fashion. Her ability to innovate and stay relevant in the ever-evolving social media landscape could see her tapping into new markets, further increasing her net worth.

For a complete picture of all the income streams behind Kim’s fortune, check out our full breakdown.

Rihanna, too, will continue to dominate, particularly in beauty and fashion. Fenty Beauty and Savage X Fenty could evolve into even larger global brands, with Rihanna possibly launching new product lines or collaborations. A return to music is also likely, which could generate new revenue streams. By 2030, both women could easily surpass their current fortunes, as their empires continue to evolve alongside their influence.

Who Reigns Supreme in 2025?

In 2025, both Kim Kardashian and Rihanna have solidified themselves as titans of industry, but when it comes to net worth, Kim takes the lead with an estimated $1.7 billion compared to Rihanna’s $1.4 billion. Kim’s vast empire in fashion, beauty, and real estate, combined with her marketing genius, has propelled her wealth. Meanwhile, Rihanna’s success with Fenty Beauty and Savage X Fenty showcases her ability to revolutionize industries, making her a formidable force in business.

However, both women’s futures are bright, and as their ventures continue to evolve, their net worths could shift. Who do you think will reign supreme in the long run? Share your thoughts in the comments!