From dominating the tennis court to building an empire that rivals the world’s wealthiest moguls, Ion Țiriac’s journey is nothing short of extraordinary.
A former Romanian tennis star and Olympic ice hockey player, Ion Țiriac is now best known as a billionaire businessman with a razor-sharp sense for opportunity. At 86, his name is synonymous with wealth, influence, and elite success—both in sports and high finance.
As of 2025, the Ion Țiriac net worth is estimated at a staggering $2.4 billion, placing him among the Top 50 Richest Tennis Players in the World. But how did he go from swinging rackets to sealing multimillion-dollar deals?
Țiriac recently made headlines again with the legacy of his Madrid Open sale, his luxury car museum, and continued dominance in Romania’s finance and insurance sectors—making now the perfect time to revisit his incredible financial evolution.
In this article, we’ll break down Ion Țiriac’s salary, business ventures, assets, career milestones, and the secrets behind his enduring wealth.
Table of Contents
Ion Țiriac’s Net Worth in 2025
Ion Țiriac’s financial legacy continues to grow, cementing his reputation as a legendary athlete and one of Europe’s most astute businessmen. As of 2025, Ion Țiriac’s net worth is estimated at $2.4 billion, according to Celebrity Net Worth. These figures reflect both steady asset appreciation and successful divestments, most notably his high-profile sale of the Madrid Open tennis tournament.
Țiriac’s wealth has remained remarkably resilient due to diversified holdings across banking, insurance, automotive, real estate, and aviation. Strategic timing in acquisitions and exits has allowed him to grow his fortune even in volatile markets.
Estimated Net Worth Over the Years
Year | Estimated Net Worth | Source / Notable Factor |
2015 | $1.1 billion | Forbes Billionaires List |
2018 | $1.6 billion | Post-restructuring of financial holdings |
2020 | $1.8 billion | Madrid Open valuation surges |
2022 | $2.1 billion | Madrid Open sold to IMG (€390M) |
2025 | $2.4 billion | Ongoing asset appreciation, insurance sector growth |

Contributors to Ion Țiriac Wealth
Madrid Open Sale (2022): Sold to IMG for €390 million, unlocking significant liquidity and recognition globally.
Allianz-Țiriac Asigurări: Continues to be one of Romania’s top insurance firms, with substantial annual returns.
Țiriac Auto & Leasing: Profitable automotive dealerships and leasing operations serving multiple international brands.
Real Estate & Private Assets: Holdings include luxury car collections, prime land, and air charter services (Țiriac Air).
Equity in Metro Cash & Carry: Stake in Romania’s retail sector further diversifies his income sources.
“Ion Țiriac is the rare case of an athlete whose fortune was made after retirement—his business instincts rival those of any corporate mogul.”
—Dan Alexander, Senior Editor, Forbes, 2023
How Ion Țiriac Makes Money
Ion Țiriac’s vast fortune didn’t come from prize money or public endorsements alone—it was built through decades of smart investments, strategic business decisions, and a deep understanding of post-communist market opportunities. Here’s a breakdown of how Țiriac generates income:
Salaries and Sports Earnings
During his professional tennis career (1968–1979), Ion Țiriac earned approximately $200,000 in total prize money—a modest sum by today’s standards. However, he significantly increased his earnings as a sports manager and promoter.
Managed Boris Becker from 1984–1993, during which Becker earned tens of millions in winnings and endorsements. While exact salary figures for Țiriac’s managerial role aren’t public, top sports agents often earn 10–15% of client deals.
Also worked with stars like Ilie Năstase, Steffi Graf, and Marat Safin, contributing to his early post-retirement income.
Endorsements
Țiriac kept a relatively low profile in celebrity endorsements, but he did participate in:
- A Miller Lite beer commercial in Germany (late 1980s), with baseball icon Bob Uecker.
- Provided voice work for Disney’s Dinosaur (2000) in Romania.
While not a major income stream, these deals added to his visibility and brand equity, especially in European markets.
Investments and Business Deals
This is where the bulk of Ion Țiriac’s wealth originates. After retiring from sports, he focused heavily on business:
Banking and Insurance
Founded Ion Țiriac Bank (1990), which merged with UniCredit; sold majority holdings but benefited from Romania’s growing financial sector.
Allianz-Țiriac Asigurări (est. 1994), Continues to be one of Romania’s most valuable insurance firms. As of 2025, it’s a top revenue generator, although exact annual profits are undisclosed.
Madrid Open Sale
Owned and operated the Mutua Madrid Open tennis tournament from 2009 to 2021.
Sold the tournament to IMG in 2022 for an estimated €390 million (~$415 million)—a major liquidity event that spiked his net worth.
Automotive and Leasing
Owns Țiriac Auto and Țiriac Leasing, with dealerships for Mercedes-Benz, Jaguar, Ford, Hyundai, and others.
Also owns the Hertz and Avis franchises in Romania.
Retail and Real Estate
Holds an estimated 15% stake in Metro Cash & Carry Romania, contributing steady dividends and market growth.
Other Income Sources
Țiriac Air
Founded in 1998, his charter airline serves high-net-worth clients and corporations, generating income through private jet and helicopter charters.
Țiriac Collection (Luxury Car Museum)
While mainly a personal passion, his museum featuring 350+ luxury and historic vehicles attracts tourism revenue and brand partnerships. It includes rare models like Rolls-Royce Phantom IV and limited-edition Bugattis.
Agricultural Ventures
Owns a sturgeon farm for high-end black caviar production, further diversifying his portfolio into luxury food exports.
“Țiriac’s stake in the Madrid Open turned into a nine-figure windfall—he didn’t just host the event, he maximized its global value.”
—James Chen, Financial Analyst, Bloomberg Sports Business, 2022
Ion Țiriac Career Timeline
Early Life and Sports Career
1939 – Born on May 9 in Brașov, Romania.
1950s–1960s – Excelled as a multi-sport athlete, notably in table tennis, ice hockey, and tennis.
1964 – Competed in ice hockey for Romania at the Winter Olympics in Innsbruck.
1968–1979 – Transitioned fully into professional tennis, achieving global recognition.
1970 – Won the French Open Doubles title with Ilie Năstase.
1972 – Reached the Davis Cup final with the Romanian national team.
1979 – Retired from professional tennis and began transitioning into business and sports management.
Sports Management and Business Ventures
1980s – Became a successful manager and agent for major tennis stars, including Boris Becker, Steffi Graf, Marat Safin, and Goran Ivanišević.
1990 – Founded Ion Țiriac Bank, Romania’s first private bank after communism.
1994 – Co-founded Allianz-Țiriac Asigurări, which became one of Romania’s largest insurance companies.
1998 – Launched Țiriac Air, a private charter airline.
1999 – Opened Țiriac Auto, building an automotive empire with multiple international car brands.
Recognition and Expansion
2003–2004 – Served as President of the Romanian Olympic and Sports Committee.
2006 – Named one of the “100 Greatest Romanians” by national vote (ranked #77).
2007 – Launched the Țiriac Collection, one of Europe’s most unique car museums.
2009 – Acquired the Mutua Madrid Open tennis tournament, upgrading it into a top-tier ATP and WTA event.
Billionaire Status and Legacy
2012 – First Romanian to appear on Forbes Billionaires List, with net worth surpassing $1 billion.
2013 – Inducted into the International Tennis Hall of Fame for his contributions as a promoter and player.
2020 – Madrid Open’s valuation soars; speculation begins around potential sale.
2022 – Sold the Madrid Open to IMG for an estimated €390 million, marking one of his most lucrative business deals.
Recent Projects and 2025 Update
2023–2025 – Continues to operate and expand Țiriac Group holdings in auto, insurance, and leasing.
2025 – Net worth estimated at $2.4 billion, making him the richest athlete-turned-businessman in Romania.
Ongoing – Maintains active roles in Țiriac Air, real estate development, and luxury food exports (e.g., caviar farming).
“He coached champions, managed legends, and built businesses. Țiriac was never just an athlete—he was always thinking three moves ahead.”
—Jon Wertheim, Executive Editor, Sports Illustrated, 2018
Also See: Top 50 Richest Tennis Players in the World
Ion Țiriac’s Assets and Luxury Lifestyle
Ion Țiriac lives a life defined by exclusivity, craftsmanship, and quiet opulence. While the Romanian billionaire maintains a relatively private lifestyle compared to many ultra-wealthy individuals, his assets—especially his cars and real estate—offer a vivid glimpse into his world of elite luxury.
Real Estate and Properties
Țiriac is known to own several high-value properties in Romania and beyond:
Balc Estate (Romania): A sprawling 600-hectare hunting estate in Bihor County, western Romania. The property hosts annual hunting parties attended by European elites and business magnates. The value is estimated in the tens of millions of euros, though exact figures are private.
Residences in Bucharest and abroad: While discreet, reports suggest he owns multiple high-end residences, including a penthouse in Bucharest’s Primăverii District, one of the city’s most expensive neighborhoods.
Țiriac Collection – One of Europe’s Finest Car Museums
Țiriac’s passion for automobiles is legendary, and his private museum—the Țiriac Collection—is open to the public in Otopeni, near Bucharest.
Over 350 vintage and luxury vehicles, including:
- Rolls-Royce Phantom IV (he owns two of only 18 ever produced)
- Bugatti Veyron, Ferrari 458 Speciale, Lamborghini Aventador
- Several Aston Martins, Bentleys, and pre-WWII rarities
Estimated value: Over $50 million, with some appraisals ranging higher due to the uniqueness of individual vehicles.
Țiriac regularly rotates the cars on display, and the collection reflects not just wealth but historical significance.
Țiriac Air – Private Aviation Fleet
Ion Țiriac also owns Țiriac Air, a private charter company with:
- Gulfstream G200 and Bombardier jets
- Multiple Eurocopter helicopters
- Hangar facilities near Henri Coandă International Airport (Otopeni)
While Țiriac Air is a business, it also serves as his fleet, allowing for flexible and luxurious travel. Some sources estimate the combined value of the fleet to exceed $20–30 million.
Jewelry, Watches & Fashion
Țiriac is known for his refined taste in watches and suits, often appearing in tailored Italian attire and designer eyewear.
- Regularly seen wearing Patek Philippe and Rolex watches
- Prefers a discreet luxury aesthetic—more old-money European elegance than flamboyant display
Though less is documented publicly, insiders have noted his significant private jewelry holdings, much of which remains off the radar.
Unusual Asset: Sturgeon Farm for Caviar
Among his more unconventional ventures is ownership of a sturgeon farm in Romania, used to produce high-end black caviar—a luxury food item sold across Europe. This asset reflects both Țiriac’s interest in niche markets and his appreciation for old-world luxury.
“The Țiriac Collection isn’t just a showroom—it’s a statement of wealth, taste, and legacy. It’s the most extravagant garage in Eastern Europe.”
—Cristina Popescu, Auto Lifestyle Journalist, AutoWeek Europe, 2023

Ion Țiriac’s Personal Life
Born on May 9, 1939, in Brașov, Romania, Ion Țiriac is 86 years old as of 2025. His personal life, much like his career, reflects a combination of discipline, ambition, and selective privacy. Raised in post-war Romania, Țiriac came from modest beginnings but quickly rose through the ranks of elite sports before transitioning into business.
Education and Early Foundation
Țiriac studied at the Institute of Physical Education and Sport in Bucharest, a natural fit for his multi-sport talents. His early focus on sports laid the groundwork for a life of calculated discipline and long-term planning—traits that later defined his business strategies.
Family and Relationships
Ion Țiriac was previously married to Erika Braedt, a Romanian handball player. While the marriage eventually ended in divorce, the couple has a son, Ion Țiriac Jr., born in 1978. Ion Jr. has followed in his father’s footsteps to some extent, working in finance and occasionally appearing in media connected to the Țiriac Group.
In addition to his son, Țiriac has acknowledged three children, but Romanian media frequently speculate he may have fathered over 30 children throughout his life. While unconfirmed, these rumors contribute to the mystique around his personal life.
Lifestyle Habits and Public Persona
Țiriac is famously private, preferring luxury behind closed doors over celebrity spotlight. He avoids social media and rarely gives in-depth interviews. Known for his sharp intellect, strong opinions, and direct style, he has earned the nickname “Brașov Bulldozer” in the Romanian press.
His lifestyle choices are reflected in his collection of rare vehicles, private aircraft, and expansive hunting grounds, but these are managed quietly and often tied to business operations or cultural preservation.
Philanthropy and Social Influence
Though not heavily publicized, Țiriac has been active in philanthropy, particularly through the Ion Țiriac Foundation, which supports:
- Sports education and facilities for young Romanian athletes
- Children’s health and welfare programs
- Cultural preservation, such as his publicly accessible car museum (Țiriac Collection)
He also played a significant public role as President of the Romanian Olympic and Sports Committee (1998–2004), helping modernize Romania’s approach to international competition.
“I don’t collect things for show. I collect them because they matter to me—and if they increase in value, that’s just good business.”
—Ion Țiriac, from a televised interview, Digi24 Romania, circa 2020
Fun Facts About Ion Țiriac
Olympic Ice Hockey Player – Before becoming a tennis star, Țiriac represented Romania in ice hockey at the 1964 Winter Olympics.
Owns Two Rolls-Royce Phantom IVs – Only 18 were ever made, and Țiriac owns two of them—an ultra-rare flex of automotive luxury.
Turned a Tennis Tournament into $400M – He bought and scaled the Madrid Open, then sold it to IMG for €390 million in 2022.
Voiced a Disney Character – Țiriac dubbed “Kron” in the Romanian version of Disney’s Dinosaur (2000).
Made Only ~$200K Playing Tennis – Despite a billion-dollar net worth, his on-court career earnings were under $200,000—most of his wealth came later.
Net Worth Comparison Table
Name | Profession | Net Worth (2025) |
---|---|---|
Ion Țiriac | Tennis player, investor | $2.4 billion |
Michael Jordan | Basketball legend | $3.5 billion |
Magic Johnson | NBA star, entrepreneur | $1.85 billion |
Tiger Woods | Golf icon | $1.3 billion |
Roger Federer | Tennis champion | $550 million |
FAQs
What is Ion Țiriac’s net worth in 2025?
As of 2025, Ion Țiriac’s net worth is estimated at $2.4 billion, making him one of the richest former athletes in the world. His wealth stems largely from post-retirement business ventures in banking, insurance, and real estate.
How did Ion Țiriac make his money?
Țiriac earned only about $200,000 as a tennis player but built his fortune through strategic investments in finance, insurance, automotive, and by selling the Madrid Open tennis tournament for €390 million.
Does Ion Țiriac own any luxury homes or real estate?
Yes, he owns a 600-hectare estate in Balc, Romania, known for elite hunting events, and multiple luxury properties, including a high-end residence in Bucharest’s Primăverii district.
Has Ion Țiriac been married?
Țiriac was married to Erika Braedt, a former Romanian handball player. They have one son together, Ion Țiriac Jr. He is also rumored to have fathered 30+ children, though only a few are publicly confirmed.
Did Ion Țiriac have any endorsement deals?
While not known for major endorsements, he did appear in a Miller Lite commercial in Germany and provided a voice role in Disney’s Dinosaur. His income is mainly from business, not endorsements.
How much did Ion Țiriac earn from tennis?
Țiriac’s career prize money totaled around $200,000, but he significantly increased his earnings by managing players like Boris Becker and investing in high-value business ventures post-retirement.
Conclusion
Ion Țiriac’s journey from Olympic athlete and tennis champion to billionaire business mogul is one of the most remarkable wealth-building stories in sports history. As of 2025, with a net worth estimated at $2.4 billion, Țiriac stands as a symbol of long-term vision, calculated risk-taking, and unmatched versatility—from managing world-class athletes to owning banks, airlines, and luxury assets.
What sets him apart isn’t just how much he’s worth, but how he earned it—turning modest sports earnings into a global empire. With ongoing interests in finance, real estate, aviation, and luxury collections, Țiriac shows no signs of slowing down. Future ventures may include expanding his car museum, investing in emerging markets, or even mentoring Romania’s next generation of business leaders.
Check out our Net Worth section for in-depth profiles on legends like Michael Jordan, Tiger Woods, Roger Federer, and more.
Nishant is a digital strategist and celebrity finance expert with over 10 years of experience in SEO-driven content. As Founder of TheNetWorths.com, he crafts high-authority profiles on wealth, fame, and influence—trusted by readers seeking real insights behind public fortunes.
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