From reality TV royalty to beauty mogul, Kylie Jenner has transformed her fame into a financial empire—redefining what it means to be a self-made success.
At just 27, Kylie is best known as a media personality, beauty entrepreneur, and social media powerhouse. From launching Kylie Cosmetics to building an influential personal brand followed by millions, she’s earned her spot among the richest young celebrities in the world.
So, what is Kylie Jenner’s net worth in 2025? Current estimates put her wealth at a staggering $710 million—but the real story of how she got there is even more impressive. She ranks #3 on our list of the Top 50 Richest Models in the World.
With her fashion brand Khy making waves and her relationship with actor Timothée Chalamet keeping her in headlines, Kylie’s relevance in pop culture and business is stronger than ever.
In this article, we’ll break down Kylie Jenner’s net worth in 2025, her income sources, brand deals, career timeline, luxury assets, and how she continues to grow her fortune in a competitive industry.
Table of Contents
Kylie Jenner’s Net Worth in 2025
As of 2025, Kylie Jenner’s net worth is estimated at $710 million, according to Forbes. These figures reflect not just her initial success with Kylie Cosmetics, but her ongoing relevance in the beauty and fashion industries.
While her status as a billionaire was briefly declared by Forbes in 2019, subsequent reporting clarified that her company’s valuation and earnings were overstated. Nonetheless, Kylie remains one of the wealthiest young entrepreneurs in entertainment today.
Estimated Net Worth Over the Years
Year | Estimated Net Worth | Notable Events & Contributions |
2018 | $300 million | Kylie Cosmetics peaks in early growth phase |
2019 | $600 million | Coty Inc. acquires 51% of Kylie Cosmetics |
2020 | $700 million | Post-acquisition tax earnings, brand expansion |
2022 | $620 million | Valuation correction and market shifts |
2024 | $690 million | Launch of Khy fashion brand and brand recovery |
2025 | $710 million | Sustained income from cosmetics, fashion, and media |

Contributors to Kylie Jenner’s Wealth
Kylie Cosmetics: Still her flagship brand, Kylie’s remaining stake in the company generates substantial passive income, despite the value being adjusted post-sale.
Khy (Fashion Label): Launched in 2023, this new brand has been well-received and contributes fresh revenue from direct-to-consumer sales.
Media Earnings: Appearances on Hulu’s The Kardashians and past royalties from Keeping Up with the Kardashians continue to bolster her income.
Social Media Monetization: With hundreds of millions of followers, Kylie earns millions annually through brand endorsements and sponsored posts.
Investments and Assets: Real estate holdings in California, a luxury car collection, and a private jet form part of her long-term wealth.
“Kylie Jenner may not hold billionaire status in 2025, but she still ranks among the wealthiest self-made women under 30.”
— Madeline Berg, Forbes, 2024
How Kylie Jenner Makes Money
Kylie Jenner’s multimillion-dollar fortune is built on a diverse set of income streams that span entertainment, business, endorsements, and investments. As of 2025, she continues to be one of the highest-earning celebrities, with annual income estimates ranging between $40 million and $100 million, according to Celebrity Net Worth.
TV and Streaming Salaries
Kylie first gained fame on Keeping Up with the Kardashians, where she reportedly earned around $4.5 million per season in the later years of the show. Now, she continues to earn from The Kardashians on Hulu, where the family reportedly signed a deal worth $100 million for multiple seasons. Though individual earnings aren’t public, Kylie’s cut is estimated to be in the low-to-mid seven figures annually.
Endorsements and Sponsored Content
With over 400 million Instagram followers, Kylie is among the most valuable influencers in the world. She reportedly earns between $500,000 to $1 million per sponsored post, depending on the brand and campaign scale. She’s endorsed major names in fashion, beauty, and wellness, including:
- Puma
- Adidas
- SugarBearHair
- Fashion Nova
- Her collaborative lines with Kendall Jenner and Kim Kardashian
Business Ventures and Investments
Kylie Cosmetics
Kylie launched her beauty brand in 2015 with the viral Kylie Lip Kit. In 2019, she sold 51% of Kylie Cosmetics to Coty Inc. for $600 million, netting around $340 million after taxes. Although her remaining stake has dropped in value due to declining sales and market shifts, the brand still contributes millions to her annual income through dividends and product launches.
Khy Fashion Line
In late 2023, Kylie debuted Khy, a contemporary fashion brand focused on edgy yet affordable clothing. The brand has been commercially successful and marks a new revenue stream from apparel.
Investments
While Kylie keeps most investments private, she’s known to be involved in product collaborations, equity deals, and licensing agreements. Past investments and deals include partnerships in skincare, fragrance, and sunglasses.
Other Income Sources
YouTube and Digital Media: Her YouTube channel, while less active now, has historically generated ad revenue from beauty tutorials and vlogs.
Licensing & Merchandising: Kylie’s name and likeness appear on everything from perfumes to makeup bags, contributing consistent royalties.
Event Appearances: High-profile events and appearances (such as Met Gala or brand launches) can come with six-figure appearance fees or sponsorship opportunities.
“Kylie’s ability to turn personal brand power into consistent revenue through cosmetics and endorsements is unmatched in the influencer economy.”
— Jessica Barlow, Finance Monthly, 2023

Kylie Jenner Career Timeline
Early Life
1997: Born on August 10 in Los Angeles, California, to Kris and Caitlyn (formerly Bruce) Jenner.
Grew up in the public eye as part of the Jenner-Kardashian family.
Reality TV Debut and Rising Fame
2007: Makes her first appearance on Keeping Up with the Kardashians at age 10, gaining early fame.
2011: Launches fashion collaborations with sister Kendall Jenner, including lines with PacSun and Steve Madden.
2013–2014: Gains a significant social media following; begins appearing in beauty campaigns and modeling gigs.
Business Breakthrough and Brand Empire
2015: Launches Kylie Lip Kits, which sell out in minutes—eventually evolves into Kylie Cosmetics.
2016: Forms Kylie Cosmetics officially as a brand; generates $307 million in revenue in its first full year.
2017: Named one of the top 100 most influential people by Time magazine (with Kendall Jenner).
2018: Revenue from Kylie Cosmetics crosses $630 million cumulatively since launch.
Billionaire Buzz and Business Transition
2019: Forbes controversially names Kylie the youngest self-made billionaire at age 21.
November 2019: Sells 51% of Kylie Cosmetics to Coty Inc. for $600 million, valuing the company at $1.2 billion.
2020: Forbes revises its estimates, removing her billionaire status, citing overstatements in financial disclosures.
2021: Expands product offerings with Kylie Skin and relaunches her cosmetic line with cleaner formulas.
Continued Growth and New Ventures
2022: Appears regularly in Hulu’s The Kardashians, part of a $100M+ family deal.
Late 2023: Launches Khy, a fashion brand aimed at blending street style with high fashion.
Diversification and Public Spotlight
2024: Forbes estimates her net worth at $710 million.
Continues to generate income from cosmetics, fashion, endorsements, and media.
2025: Gains renewed public attention due to her high-profile relationship with actor Timothée Chalamet and ongoing success of Khy.
“Selling a majority stake in Kylie Cosmetics for $600 million was one of the most lucrative exits by a celebrity in recent history.”
— Dana Feldman, Entertainment Contributor Forbes, 2019
Kylie Jenner’s Assets and Luxury Lifestyle
Kylie Jenner’s fortune isn’t just reflected in her bank account—it’s showcased in her multimillion-dollar real estate, designer wardrobe, luxury vehicles, and jaw-dropping lifestyle choices. Her collection of high-end assets paints a picture of a celebrity who enjoys her wealth and isn’t afraid to live large.
Real Estate Portfolio
Kylie owns multiple lavish properties in California, with real estate valued at over $80 million:
Holmby Hills Mansion: Purchased in 2020 for $36.5 million, this 15,350-square-foot resort-style compound includes seven bedrooms, a home theater, pool, and a private chef’s kitchen.
Hidden Hills Estate: Located near other Kardashian-Jenner family members, she owns at least two properties in this ultra-exclusive area, one of which spans 1.5 acres with a custom-built mansion under development.
Beverly Hills Mansion (Former): Previously co-owned with Travis Scott, this $13.5 million home was put on the market in 2022.
Luxury Cars
Kylie’s car collection is one of the most extravagant in Hollywood, estimated to be worth $5–10 million:
- Bugatti Chiron ($3 million+)
- Lamborghini Aventador SV ($500,000+)
- Rolls-Royce Cullinan (custom pink interior)
- Ferrari LaFerrari (gift from Travis Scott, approx. $1.5 million)
- Multiple Mercedes-Benz G-Wagons and Range Rovers
She frequently shares images of her vehicles on social media, often matching outfits to her car colors.
Private Jet
Kylie reportedly purchased a Global Express Jet in 2020, valued at $70 million after customization. The jet features a Kylie Skin-branded interior and is tailored with luxury details including white leather seats and ambient lighting. It has sparked controversy over environmental concerns due to short-haul flights.
Jewelry and Fashion
Kylie’s jewelry box includes:
- Diamond rings reportedly worth over $1 million
- Custom nameplate necklaces for her children
- Rare watches from Rolex and Audemars Piguet
She is a regular at the Met Gala and Paris Fashion Week, often wearing custom pieces from top designers like Mugler, Balmain, and Jean Paul Gaultier. Her wardrobe includes vintage couture, Hermès Birkin bags (dozens), and one-off creations.
Unusual and Standout Purchases
Custom playhouse for her daughter Stormi: A miniature mansion gifted by Kris Jenner.
Matching cars and outfits: Known for coordinating her Rolls-Royce or Lamborghini with themed designer ensembles.
Designer strollers and accessories for her kids: Including Fendi and Dior gear.
“She’s built a real estate portfolio that rivals seasoned investors, with homes that double as both personal retreats and brand backdrops.”
— Rachel Dube, Real Estate & Lifestyle Journalist The Hollywood Reporter

Kylie Jenner’s Personal Life
Kylie Jenner was born on August 10, 1997, in Los Angeles, California, making her 27 years old in 2025. She is the youngest daughter of Kris Jenner and Caitlyn Jenner (formerly Bruce Jenner), and part of the influential Kardashian-Jenner family. Her siblings include Kendall Jenner, Kim Kardashian, Khloé Kardashian, Kourtney Kardashian, Rob Kardashian, and half-siblings from both parents’ previous relationships.
Family and Early Life
Raised in the spotlight, Kylie grew up on television as part of Keeping Up with the Kardashians, which debuted when she was just 10. Despite the fame, she attended Sierra Canyon School before switching to homeschooling, eventually graduating with a high school diploma through a private program.
Relationships and Children
Kylie has had a high-profile on-and-off relationship with rapper Travis Scott, with whom she shares two children: Stormi Webster (born 2018) and a son born in 2022 (name publicly confirmed as Aire). As of 2025, she is in a widely discussed relationship with actor Timothée Chalamet, drawing consistent media attention and public curiosity.
Lifestyle and Habits
Known for her highly curated social media presence, Kylie embraces a glamorous lifestyle centered on beauty, wellness, and motherhood. She frequently shares glimpses into her routines, travels, and family life, all of which reinforce her brand identity and marketability.
Philanthropy
Though not as publicly philanthropic as some of her peers, Kylie has supported causes over the years:
- Donated $1 million to COVID-19 relief efforts in 2020.
- Has contributed to children’s hospitals and emergency response organizations.
- Uses her platform occasionally to raise awareness for charitable campaigns and social issues.
“I’ve worked hard to build something of my own. I love the process—it’s more than just makeup for me.”
— Kylie Jenner Interview with Harper’s Bazaar, 2020
Fun Facts About Kylie Jenner
Kylie started Kylie Cosmetics with just $250,000 of her earnings from modeling gigs—then turned it into a global beauty empire.
She once tried to trademark “Kylie” for exclusive use in branding—leading to a legal pushback from pop star Kylie Minogue.
Kylie has a personalized jet named “Kylie Air”, complete with pink lighting, branded napkins, and her logo on the fuselage.
She was homeschooled and graduated from high school while filming KUWTK, balancing fame with academics behind the scenes.
Her first major fashion collab was with PacSun, co-designing a line with Kendall Jenner before she ever sold a single lip kit.
Net Worth Comparison Table
Celebrity | Estimated Net Worth (2025) | Notable Ventures |
---|---|---|
Kylie Jenner | $710 million | Kylie Cosmetics, Khy, reality TV |
Kim Kardashian | $1.7 billion | SKIMS, KKW Beauty, reality TV, law career |
Rihanna | $1.4 billion | Fenty Beauty, Savage X Fenty, music |
Taylor Swift | $1.2 billion | Music, tours, re-recordings, merchandise |
Beyoncé | $850 million | Music, Ivy Park, endorsements, investments |
FAQs
What is Kylie Jenner’s net worth in 2025?
Kylie Jenner’s net worth in 2025 is estimated at $710 million, according to Forbes and Celebrity Net Worth.
How does Kylie Jenner make her money?
Kylie earns through Kylie Cosmetics, her fashion brand Khy, endorsements, TV appearances (The Kardashians), and social media sponsorships.
What houses does Kylie Jenner own?
Kylie owns multiple luxury properties, including a $36.5 million mansion in Holmby Hills and estates in Hidden Hills, California.
Is Kylie Jenner still in a relationship with Timothée Chalamet?
As of early 2025, Kylie Jenner is reportedly still dating actor Timothée Chalamet, keeping their relationship relatively private.
What brands has Kylie Jenner endorsed?
Kylie has endorsed brands like Puma, Adidas, SugarBearHair, and Fashion Nova, and also promotes her products across platforms.
How much does Kylie Jenner earn from social media?
With over 400 million Instagram followers, Kylie can earn $500,000 to $1 million per sponsored post, making social media a major income stream.
Conclusion
Kylie Jenner’s rise from reality TV teen to beauty and fashion mogul is one of the most impressive financial journeys in modern celebrity culture. With a 2025 net worth estimated at $710 million, Kylie continues to thrive through her signature brand Kylie Cosmetics, her fashion label Khy, and a steady stream of endorsements, media appearances, and entrepreneurial ventures.
As she enters her late twenties, Kylie shows no signs of slowing down. Whether it’s expanding her fashion empire, launching new beauty lines, or taking on new roles in entertainment, her influence—and earning power—remains strong.
Explore more net worth profiles for celebrities like Kim Kardashian, Rihanna, and Taylor Swift right here on our site. Stay informed, inspired, and in the know with the world’s top earners.
Nishant is a digital strategist and celebrity finance expert with over 10 years of experience in SEO-driven content. As Founder of TheNetWorths.com, he crafts high-authority profiles on wealth, fame, and influence—trusted by readers seeking real insights behind public fortunes.
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