Few names in stunt history are as legendary or as fearless as Robbie Knievel. Known for soaring over canyons, fountains, and rows of vehicles on a motorcycle, Knievel lived a life of high-flying danger and unmatched thrill.
The son of the iconic Evel Knievel, Robbie followed in his father’s tire tracks but carved his own legacy with over 340 daring jumps and 20 world records. From televised stunts that wowed millions to his own TV show and custom bike business, he turned adrenaline into a career—and a considerable fortune.
As of 2025, Robbie Knievel’s net worth is estimated at $2 million. While not billionaire territory, it’s a testament to a life powered by performance, showmanship, and sheer nerve.
With renewed interest following his passing and the streaming of documentaries like Chasing Evel, Robbie Knievel remains a cultural figure worth revisiting.
In this article, we’ll explore Robbie Knievel’s net worth in 2025, break down his income sources, look at his career milestones, assets, and more—giving you a full picture of the man behind the jumps.
Robbie Knievel’s Net Worth in 2025
Though Robbie Knievel passed away in January 2023, interest in his financial legacy remains strong. As of 2025, his estimated net worth stands at approximately $2 million, according to multiple sources, including CelebrityNetWorth. While he did not amass wealth on the same scale as mainstream entertainers or modern sports stars, Robbie’s fortune reflects decades of high-risk stunt performances, TV appearances, and entrepreneurial ventures.
Net Worth Growth Over the Years
| Year | Estimated Net Worth | Notable Events or Contributors |
| 2015 | $1.2 million | Stunt shows, motorcycle tours, TV guest spots |
| 2018 | $1.5 million | Launch of “Knievel’s Custom Cycles” and increased licensing deals |
| 2020 | $1.7 million | Revenue from “Chasing Evel” documentary and legacy branding |
| 2023 | $2.0 million | Final public appearances, merchandising, and tribute media coverage |
| 2025 | $2.0 million (posthumous) | Legacy-driven brand interest and stable valuation |
Main Contributors to Net Worth
Several key sources of income helped Robbie Knievel build and maintain his $2 million net worth:
Stunt Performances: Knievel completed over 340 motorcycle jumps during his career, often earning substantial payouts for high-profile televised events like the Caesars Palace and Grand Canyon jumps.
Television and Documentaries: Appearances in TV series such as Knievel’s Wild Ride (A&E) and documentaries like Chasing Evel expanded his audience and monetized his legacy.
Business Ventures: Robbie launched Knievel’s Custom Cycles in 2006, a custom motorcycle business that contributed both direct revenue and brand awareness.
Posthumous Interest: After his passing in 2023, a resurgence of interest in his life and career helped stabilize and possibly modestly grow the value of his estate through merchandise, licensing, and media royalties.
How Robbie Knievel Makes Money
Motorcycle Stunt Performances
Knievel’s primary income stemmed from his career as a motorcycle stunt performer. He executed over 350 jumps, setting 20 world records. Notable feats include successfully jumping the Caesars Palace fountains in 1989 and a 228-foot leap over a Grand Canyon chasm in 1999. While exact figures for his performance earnings aren’t publicly disclosed, top stunt performers can command significant fees per event, especially for televised spectacles.
Endorsements and Sponsorships
Throughout his career, Knievel secured sponsorships that supplemented his income. His official website highlighted partnerships with brands such as Paul Mitchell, Pro Action, and Demons Behind Me. These collaborations not only provided financial support but also enhanced his public profile.
Business Ventures
In 2006, Knievel launched “Knievel’s Custom Cycles” in Lake Hopatcong, New Jersey, focusing on custom motorcycle manufacturing. This endeavor allowed him to monetize his brand and passion beyond live performances.
Merchandising and Licensing
Capitalizing on his brand, Knievel offered various merchandise, including apparel and memorabilia. His official website featured items like the “Kaptain Robbie Knievel Wheelie Shirt” priced at $29.95 and “Team Robbie Knievel” hats at $24.95, contributing to his revenue streams.
Television Appearances
Beyond live stunts, Knievel ventured into television, starring in the 2005 A&E series “Knievel’s Wild Ride” and appearing in shows like “CHiPs” and “Hawaii Five-O.” While specific earnings from these roles remain undisclosed, such appearances likely provided additional income and bolstered his public image.
Robbie Knievel Career Timeline
Early Life and First Steps
1962: Born on May 7 in Butte, Montana, to legendary stuntman Evel Knievel.
1966 (Age 4): Began riding motorcycles.
1970 (Age 8): Performed in his first live show with his father at Madison Square Garden.
Late 1970s: Started developing his individual stunt style, often emulating his father’s iconic jumps.
Career Foundations and Media Debut
1989: Achieved a breakthrough by successfully jumping the Caesars Palace fountains in Las Vegas—something Evel Knievel failed to complete.
Financial Impact: This event gained national media coverage and brought lucrative offers and sponsorships.
Major Jumps and Fame
1993: Jumped 30 limousines at the Tropicana Hotel in Las Vegas.
1998: Jumped a portion of the Grand Canyon, covering a 228-foot gap.
Note: Evel Knievel had long planned this jump but never completed it.
1999: Suffered injuries from a hard landing during a building-to-building jump in Las Vegas, but the event boosted his fame further.
Business Expansion and TV
2000–2005: Performed numerous high-profile jumps, including over a moving train and the USS Intrepid aircraft carrier.
2005: Starred in the A&E reality series Knievel’s Wild Ride.
2006: Launched Knievel’s Custom Cycles in Lake Hopatcong, NJ.
2010s: Final Jumps and Legacy Building
2010: Retired from active stunt performing but continued branding efforts.
2017: Subject of the documentary Chasing Evel: The Robbie Knievel Story.
Legacy: Reinforced his influence in extreme sports culture and introduced his story to a new generation.
Final Years and Posthumous Legacy
2023: Passed away on January 13 due to pancreatic cancer at age 60.
2025: Estimated net worth listed as $2 million.
Financial Legacy: Earnings from over 340 jumps, 20 world records, brand deals, and business ventures contribute to ongoing public interest.
Robbie Knievel Assets & Lifestyle Section
Robbie Knievel, renowned for his daring motorcycle stunts, led a life that reflected his adventurous spirit. While specific details about his assets are limited, several notable possessions and lifestyle choices offer insight into his world.
Motorcycles and Custom Bikes
Central to Robbie’s career were his motorcycles, particularly the Honda CR500R. This model served as his primary jump bike for numerous performances between 2001 and 2008. In a testament to its significance, one of these bikes was auctioned in 2024, fetching $45,000.
Beyond performance bikes, Robbie ventured into the business side of motorcycling. In 2006, he launched “Knievel’s Custom Cycles” in Lake Hopatcong, New Jersey, specializing in custom motorcycle manufacturing. One notable creation from this venture was the 2007 Knievel Customs Dropseat Softail, a unique blend of artistry and engineering.
Vehicles and Unique Rides
Robbie’s flair for the extraordinary extended to his choice of vehicles. During the 2003 Sturgis Motorcycle Rally in South Dakota, he showcased a custom-built jet trike, captivating audiences with its distinctive design and performance.
Real Estate
While Robbie’s father, Evel Knievel, owned a notable compound in Butte, Montana, featuring a 7,000-square-foot residence with equestrian facilities and multiple garages, specific information about Robbie’s real estate holdings remains scarce.
Fashion and Memorabilia
Robbie’s iconic jumpsuits became emblematic of his public persona. For instance, the custom leather jumpsuit he wore during a 2002 performance was later auctioned, highlighting its cultural and monetary value.
Robbie Knievel’s Personal Life
Birth and Background
Robbie Knievel was born on May 7, 1962, in Butte, Montana. As of 2025, he would have been 62 years old. He was the son of legendary stunt performer Evel Knievel, inheriting not only his father’s name but also his daring spirit and passion for extreme motorcycle stunts. Raised in a high-adrenaline environment, Robbie embraced his legacy early, performing alongside his father as young as age eight.
Family Life
Robbie had three daughters—Krysten, Karmen, and Maria—though he kept most details of his family life private. He was known to be close to his children and deeply respected his father’s influence on his career. The Knievel name remained central to both his personal identity and business ventures.
Education
Robbie attended Central Catholic High School in Butte but left early to focus on his career in stunt performing. He later completed a GED, prioritizing his growing career over formal education.
Relationships and Lifestyle
Robbie Knievel was married to Lorin Lullo, but their marriage ended in divorce. His health struggles, including a battle with pancreatic cancer, became public only shortly before his passing on January 13, 2023.
Philanthropy and Values
Although not widely documented for philanthropy, Robbie participated in charity-related stunt events, particularly those tied to veterans’ causes and community fundraisers. His performances often brought attention and financial support to local causes.
Fun Facts
He once jumped a moving train — and stuck the landing, proving he wasn’t just chasing his father’s legacy but building his own thrill-packed brand.
His jump bike sold for $45,000 — A Honda CR500R he used in multiple stunts was auctioned posthumously, showing his gear still pulls serious cash.
He hated being compared to Evel Knievel — Despite following in his father’s footsteps, Robbie often pushed back on living in his shadow.
He launched his own custom motorcycle shop — In 2006, “Knievel’s Custom Cycles” brought in extra income and let him shift gears into business.
He was a rock music fan with biker style — Think leather jackets, custom helmets, and a wardrobe that screamed “road rebel,” even off-stage.
Net Worth Comparison Table
| Celebrity | Profession | Net Worth (2025) |
|---|---|---|
| Robbie Knievel | Motorcycle Stunt Performer | $2 million |
| Evel Knievel | Stunt Performer, Daredevil | $3 million |
| Travis Pastrana | Motocross/Stunt Performer | $25 million |
| Bam Margera | Stunt Performer, TV Personality | $1 million |
| Johnny Knoxville | Actor, Stuntman (Jackass) | $50 million |
FAQs
What was Robbie Knievel’s net worth in 2025?
As of 2025, Robbie Knievel’s net worth was estimated at $2 million, primarily earned through stunt performances, television appearances, merchandise sales, and his custom motorcycle business.
How did Robbie Knievel make his money?
Robbie earned money through motorcycle stunts, TV shows like Knievel’s Wild Ride, sponsorships, and launching Knievel’s Custom Cycles in 2006.
Did Robbie Knievel own any houses or real estate?
While public records about Robbie’s real estate holdings are limited, he likely owned private property, though none were as publicly known as his father Evel Knievel’s Butte, Montana estate.
Was Robbie Knievel ever married or in a public relationship?
Robbie Knievel was married to Lorin Lullo, but their marriage ended in divorce.
Did Robbie Knievel have any brand endorsements?
Yes. Robbie Knievel partnered with brands like Paul Mitchell, Pro Action, and Demons Behind Me, which helped support his career and supplement his income.
What were Robbie Knievel’s biggest income-generating stunts?
His most lucrative stunts included the 1989 Caesars Palace jump and 1999 Grand Canyon jump, both televised events that brought major media attention and high appearance fees.
Conclusion
Robbie Knievel’s career was nothing short of legendary filled with jaw-dropping stunts, fearless performances, and a lifelong tribute to his father’s iconic legacy. Through live events, TV appearances, and entrepreneurial ventures like Knievel’s Custom Cycles, he carved out a path that was uniquely his own.
As of 2025, Robbie Knievel’s net worth stands at $2 million, a figure that reflects both the risks he took and the brand he built over decades in the spotlight. While he passed away in 2023, his name and accomplishments continue to attract attention through documentaries, auctions of his memorabilia, and renewed fan interest.
Though no new projects are expected posthumously, Robbie’s influence on stunt culture and extreme sports remains strong—and his story continues to inspire.
Explore other celebrity net worth breakdowns right here on our site and discover the financial stories behind today’s biggest names.
Mohit is a media researcher and co-founder of TheNetWorths.com, with over 5 years of experience analyzing celebrity income, brand deals, and the creator economy. He delivers data-backed insights on how today’s stars grow their wealth and influence—trusted by readers and digital entrepreneurs.